Mobile Accessories Statistics 2026: Earbuds, Chargers and USB-C Data

Global true wireless stereo (TWS) shipments fell 0.7% year-over-year (YoY) to 82.1 million units in the second quarter of 2026, according to Omdia. That was the first YoY decline since 2Q23. These mobile accessories statistics start with earbuds because we found no regulator, statistics agency or company filing that publishes a global total for phone accessories, and the market sizes quoted by research sellers sit behind paywalls.

Company filings carry the money side instead. In fiscal 2025, Apple’s Wearables, Home and Accessories sales were $35,686 million, down from $37,005 million a year earlier. Reported in Chinese renminbi (RMB), Anker’s revenue from smart charging and power storage products rose 31.0% to RMB 8,930.2 million in the first half of 2026. EU charging rules set the port for devices sold in the EU, and Qi2 certification sets the terms for wireless chargers that carry the Qi2 label.

Key Takeaways

• In fiscal 2025, Apple’s Wearables, Home and Accessories net sales fell to $35,686 million from $37,005 million, a 3.6% decline.
• Smart charging and power storage products accounted for 53.8% of Anker’s total revenue in the six months to June 30, 2026.
• Open Wireless Stereo (OWS) shipments grew 12% to 11.1 million units, lifting OWS share of total TWS shipments to 13.5% in the second quarter of 2026.
• In 3Q25, Apple remained the global TWS revenue leader despite a 4% shipment decline, capturing around half of all TWS market value.
• According to the European Commission, from December 28, 2024, USB-C charging rules apply to devices sold in the EU, including mobile phones, headphones and earbuds.
• According to the Wireless Power Consortium (WPC), over 1,200 new Qi2 products, transmitters and receivers, became certified in 2025.
• According to the International Data Corporation (IDC), hearable shipments are forecast to reach 407.6 million units in 2026.

Editor’s Choice

• Global TWS shipments, second quarter of 2026: 82.1 million units.
• Apple Wearables, Home and Accessories net sales, fiscal 2025: $35,686 million.
• Anker smart charging and power storage revenue, first half of 2026: RMB 8,930.2 million.
• IDC hearables forecast, 2026: 407.6 million units.
• India earwear shipments, 2025: 84.7 million units.
• Anker PowerCore 10000 power banks recalled through the US Consumer Product Safety Commission (CPSC): about 1,158,000 units.

Mobile Accessories Statistics: Revenue From Company Filings

• We found no regulator, statistics agency or listed company that publishes a global mobile accessories market total, so company-reported revenue lines stand in for it.
• In fiscal 2025, Wearables, Home and Accessories brought in $35,686 million of Apple’s $416,161 million in total net sales.
• That line made up 8.6% of Apple’s fiscal 2025 net sales.
• Anker Innovations’ revenue grew 29.1% in the six months to June 30, 2026.
• Revenue from smart charging and power storage products amounted to RMB 8,930.2 million at Anker in the same period.
• Neither company breaks out phone cases, screen protectors or cables, and we found no primary figure for those categories.

Source: Apple FY25 Q4 and FY26 Q3 financial statements; Anker Innovations Interim Report 2026

How big is the mobile accessories market?

We found no primary source that publishes a single global figure, so the total size of the mobile accessories market is not published by any primary source. Apple reports accessories inside a broader segment: in fiscal 2025, Wearables, Home and Accessories net sales reached $35,686 million. Seller estimates for the whole market are paywalled and publish no method, so they are not used here.

About This Data

The figures come from 14 sources: 3 Apple and Anker financial statements, 4 European Commission, EU law and CPSC pages, 5 IDC and Omdia releases and 2 WPC releases. All were published between September 2021 and September 2026 by primary publishers. Figures are reviewed on a rolling basis and updated when sources publish new editions.

Wireless Earbud (TWS) Shipments by Quarter

• Global TWS shipments fell 0.7% YoY to 82.1 million units in the second quarter of 2026.
• Mainland China, the world’s largest TWS market, accounted for much of the decline, with shipments falling 9.5%.
• Shipments also declined in other top markets, including the US and India, while growth in emerging markets helped partially offset these declines.
• In 3Q25, global TWS shipments were up just 0.33% YoY.
• The global TWS market achieved its highest growth rate since 2021 in Q1 2025, as shipments grew 18%.
• Across the three releases, the market moved from a strong rebound to flat quarters and then a small decline.

How many wireless earbuds are sold each quarter?

Global TWS shipments were 82.1 million units in the second quarter of 2026, according to Omdia. Shipments reached 92.6 million units in 3Q25. Earlier, shipments grew 18% to 78 million units in Q1 2025, so quarterly volume stayed within that range across the three quarters shown.

Recent Developments

• September 17, 2026: Omdia reported global TWS shipments fell 0.7% YoY to 82.1 million units in the second quarter of 2026.
• September 17, 2026: In the same release, OWS shipments grew 12% to 11.1 million units.
• August 30, 2026: Anker’s revenue from smart audio and video products amounted to RMB 3,484.6 million, a year-over-year increase of 24.5%, in its interim report.
• August 30, 2026: Anker’s revenue from smart home and innovation products amounted to RMB 4,186.3 million, up 28.8% year over year.
• Fiscal third quarter of 2026: Apple reported Wearables, Home and Accessories net sales of $7,883 million for its fiscal third quarter, against $7,404 million a year earlier.

Apple Wearables, Home and Accessories Revenue

• In fiscal 2025, Wearables, Home and Accessories net sales totaled $35,686 million, compared with $37,005 million in fiscal 2024, a 3.6% decline.
• Sales in the category rose 6.5% to $7,883 million in the fiscal third quarter of 2026.
• Nine-month sales were up 2.3% through the fiscal third quarter of 2026.
• The category made up 7.2% of Apple’s total net sales in the fiscal third quarter of 2026.
• Of Apple’s fiscal 2025 revenue, iPhone brought in $209,586 million and Services $109,158 million.
• The line bundles wearables, home products and accessories, and the statements give no accessories-only figure.

Anker Revenue by Product Line

• Revenue from smart charging and power storage products amounted to RMB 8,930.2 million, a year-over-year increase of 31.0%, in the six months to June 30, 2026.
• That line accounted for 53.8% of total revenue.
• Smart home and innovation products brought in RMB 4,186.3 million, up 28.8%.
• Smart audio and video revenue was RMB 3,484.6 million, up 24.5%.
• Charging and power storage grew fastest of the three lines, and it sits closest to the phone accessory core.
• The interim report gives no unit counts for chargers, power banks or cables inside that line.

Anker Revenue by Region

• Northern America revenue reached RMB 7,564.1 million in the six months to June 30, 2026.
• Northern America revenue grew 32.7% from the same period of 2025.
• Northern America accounted for 45.6% of Anker’s group revenue in the period.
• Europe revenue rose 29.3%.
• In the People’s Republic of China (PRC), PRC revenue grew 94.5%, though from the smallest of the four regional bases.
• Rest-of-world revenue rose 13.5%.
• The geographical location of customers is based on the location at which the goods were delivered.

Wireless Earbud Market Share by Vendor

• Apple (including Beats) remained the global TWS leader in Q1 2025, taking 23% market share.
• The maker of Xiaomi smartphones climbed to second place, growing 63% year on year, powered by its momentum in emerging economies.
• Xiaomi’s shipments surpassed 9 million units for the very first time in Q1 2025.
• Samsung (including Harman subsidiaries) took 7% market share.
• Apple maintained its dominance in North America, holding over 50% market share in Q1 2025.
• The US market returned to growth in Q1 2025, posting double-digit year-on-year gains, largely driven by preemptive inventory buildup in response to tariff uncertainties.

Key finding: In 3Q25, Apple remained the global revenue leader despite a 4% shipment decline, capturing around half of all TWS market value through ecosystem strength and premium positioning, Omdia found. Its unit share was 23% in Q1 2025. Earbud value is far more concentrated than earbud volume, so unit rankings understate Apple’s position.

Open Wireless Stereo (OWS) Earbud Statistics

• In 3Q25, shipments of Open Wireless Stereo (OWS), a type of non-in-ear TWS device, surpassed 10 million units, marking a 69% increase YoY.
• In the same quarter, Omdia counted a 4% decline in conventional TWS shipments, which totaled 82 million units.
• OWS shipments grew 12% to 11.1 million units, increasing OWS share of total TWS shipments to 13.5% from 12.0% a year earlier.
• Clip-on OWS accounted for 61% of OWS shipments in the second quarter of 2026.
• The entry-level segment priced below $50 grew 323%, and the $100 to $199 segment grew 253% YoY.
• Annual OWS shipments are forecast to increase from 43.9 million units in 2026 to 90.5 million units by 2030.

Hearables and Wearables Shipment Forecasts

• IDC forecasts hearable shipments to reach 407.6 million units in 2026, growing 4.0% year over year.
• Forecast hearable shipments are 2.55 times the 159.7 million smartwatches IDC expects in 2026.
• IDC ties that growth to the continued integration of AI assistant features, real-time translation, and biometric health monitoring into mainstream earwear products.
• Smart glasses stand out as the fastest-growing form factor in IDC’s five-year outlook.
• Smart glasses shipments are forecast to reach 13.6 million units in 2026, up 41.4% year over year.
• Total wearable device shipments are forecast to grow at a 2.6% compound annual rate from 2026 through 2030, reaching an estimated 693.2 million units.

By the numbers: Global wearable device shipments totaled 145.7 million units in Q1 2026, growing 4.3% year over year, and hearables accounted for roughly two-thirds of all shipments, according to IDC. Earbuds and headphones are the volume core of wearables, while smart glasses and rings grow faster from far smaller bases.

India Earwear and Wearables Market

• India’s wearable device market fell 4.0% year-over-year (YoY) in 2025, to 114.2 million units, marking its second consecutive annual decline.
• The downturn was driven primarily by a 17.6% YoY drop in smartwatch shipments.
• Earwear category grew 1.4% YoY to 84.7 million units in 2025.
• Earwear made up 74.2% of India’s wearable shipments in 2025.
• Average selling prices (ASPs) fell for earwear: earwear ASP dipped 1.1% YoY to $17.5.
• Within earwear, true wireless stereo (TWS) maintained dominance with a 70.2% share. TWS volumes stayed flat due to market maturity and longer replacement cycles.
• Online, earwear showed a relatively softer 3.2% decline, while offline earwear recorded 9.4% YoY growth.
• The offline channel expanded its share from 37.8% to 40.7% in 2025.

Source: IDC India, March 2026

EU USB-C Common Charger Mandate Timeline

• All new devices sold in the EU must now support USB-C charging.
• You can charge your mobile phone and other similar electronic devices with one USB-C charger, regardless of the device brand.
• The EU’s Common Charger Directive was approved by the Council of the EU in October 2022.
• Under Directive (EU) 2022/2380, Member States had to adopt and publish the necessary laws by December 28, 2023.
• From December 28, 2024, the rules apply to devices sold in the EU, including mobile phones, tablets, headphones, headsets, portable speakers and earbuds.
• Since April 28, 2026, they have also applied to laptops.
• The USB Type-C receptacle, combined with the USB Power Delivery protocol, is capable of providing up to 100 Watts of power.

When did the EU USB-C charger rule start?

From December 28, 2024, the rules apply to devices sold in the EU, including mobile phones, headphones and earbuds. Since April 28, 2026, they have also applied to laptops. The directive was approved by the Council of the EU in October 2022, and manufacturers were given a transition period to adjust their designs.

USB-C Charger E-Waste and Savings Estimates

• Discarded and unused chargers account for about 11,000 tonnes of e-waste annually, the European Commission said in December 2024.
• In its 2021 proposal, the Commission said a voluntary approach already brought down the number of mobile phone chargers from 30 to 3 within the last decade.
• Reducing production and disposal of new chargers is estimated to reduce the amount of electronic waste by almost a thousand tonnes yearly.
• Producers will need to provide information on charging performance, including the power required by the device and if it supports fast charging.
• The two e-waste figures measure different things: the larger counts all discarded chargers, the smaller only the cut expected from unbundling.

Source: European Commission, 2021 and 2024; Directive (EU) 2022/2380, 2022

Qi2 Wireless Charging Adoption

• Fourteen devices, receivers and transmitters, completed Qi2 25W certification testing in a limited launch in July 2025.
• Qi2 25W delivers nearly 70% more power than the original Qi2, said Fady Mishriki, chair of the WPC’s Board of Directors.
• With that launch, in addition to Apple iPhone, major Android smartphones will join the Qi2 ecosystem for the first time, the WPC said.
• Faster wireless charging is the number one consumer-requested feature to improve wireless charging satisfaction, according to WPC market research.
• Over 1,200 new Qi2 products, transmitters and receivers, became certified in 2025.

Source: Wireless Power Consortium, July 2025 and January 2026

Why it matters: Nearly four billion Qi2 products are expected to ship within the next five years, the WPC projected in January 2026. In the EU, all new devices sold must now support USB-C charging. Wired and wireless charging are each converging on one standard, which narrows the charger types accessory makers have to support.

Power Bank Recall Statistics

• Anker recalled about 1,158,000 of its PowerCore 10000 power banks, model A1263 only, through the CPSC on June 12, 2025.
• The lithium-ion battery in the power bank can overheat, posing fire and burn hazards to consumers.
• Anker has received 19 reports of fires and explosions, according to the CPSC recall notice.
• The power banks were sold online at Anker, Amazon, Newegg and Ebay from June 2016 through December 2022.
• Anker Innovations Limited, of China, manufactured the recalled units in China.

Source: US Consumer Product Safety Commission, June 2025

Recall scope: The recall covers Anker PowerCore 10000 power banks, model A1263 only, and the remedy is a replacement. Other PowerCore models are outside this recall notice, so the model number on the unit decides whether it applies.

Conclusion

Global TWS shipments fell to 82.1 million units in the second quarter of 2026. In fiscal 2025, Apple’s Wearables, Home and Accessories line reported $35,686 million in net sales. Earbud volume has stopped growing, Apple keeps the value end, and Anker’s charging business is one of the lines where the filings show accessory growth.

Charging standards are the slower force: USB-C rules in the EU and Qi2 certifications are shrinking the number of charger types a phone owner has to buy. The next Omdia quarter and Anker’s full-year report will show whether the earbud slowdown holds.