Business Intelligence Statistics 2026: Adoption, Vendors and Jobs

In 2025, 16.28% of EU enterprises used Business Intelligence (BI) software, according to Eurostat. The biggest gap was recorded for BI software, with 69.24% of large enterprises using it compared to 11.45% of small enterprises. These business intelligence statistics describe a tool most big firms run and most small firms skip.

Vendor figures move much faster than adoption. Databricks crossed a $7 billion revenue run-rate, delivering more than 80% year-over-year growth during its Q2. Snowflake reported product revenue of $1.49 billion in the second quarter of fiscal 2027, representing 37% year-over-year growth. BI adoption rose by less than a point over two years, while Databricks and Snowflake each reported year-over-year growth of more than a third.

Key Takeaways

• 16.28% of EU enterprises used BI software in 2025, and the use of BI increased by 0.9 percentage points compared with 2023.
• Customer relationship management (CRM) tools trail BI at the top end: among large enterprises, BI software (69.24%) was used more than CRM software (65.43%), against 11.45% of small enterprises using BI.
• BI use in 2025 reached 43.42% of enterprises in Finland and 41.7% in Denmark, against 6.84% in Bulgaria.
• Databricks crossed a $7 billion revenue run-rate with more than 80% year-over-year growth during its Q2, up from a $4 billion revenue run-rate announced in September 2025.
• Progress Software agreed to acquire substantially all of Domo’s assets for $400 million in cash, subject to customary purchase price adjustments, and the deal brought Progress a customer base of over 2,400 businesses.
• 20.0% of EU enterprises with 10 or more employees used AI technologies in 2025, up from 13.5% in 2024.
• Employment of data scientists is projected to grow 35% from 2025 to 2035, per the US Bureau of Labor Statistics (BLS).

Editor’s Choice

• Paid Microsoft Fabric customers, FY26 Q4: over 40,000.
• Salesforce Agentforce and Data 360 annual recurring revenue (ARR), Q2 FY27: nearly $3.9 billion.
• Teradata total ARR, Q2 2026: $1.509 billion.
• Snowflake customers above $1 million in trailing 12-month product revenue, Q2 FY27: 828.
• Organizations using the Databricks platform: more than 20,000.
• Data scientist median annual wage, May 2025: $120,230.

Business Intelligence Statistics: Software Adoption in the EU

• Alongside enterprise resource planning (ERP) software, 79.02% of EU enterprises reported having a website, 46.45% used ERP software applications, 28.51% used CRM software and 16.28% used BI software in 2025, according to Eurostat’s e-business integration data.
• More than half of EU enterprises (53.47%) used any of ERP, CRM or BI software in 2025.
• The use of ERP software recorded an increase of 3.07 percentage points and CRM rose by 2.68 points, while the use of BI increased by 0.9 points compared with 2023.
• That puts BI use at 15.38% of EU enterprises in 2023.
• The share of enterprises with a website grew slightly, from 78.25% in 2023 to 79.02% in 2025.
• Eurostat groups ERP, CRM and BI software together as specialised e-business software, and a little more than half (53%) of enterprises in the EU used ERP, CRM and/or BI in 2025.

Source: Eurostat, E-business integration, 2025 data (extracted May 2026)

What percentage of companies use business intelligence?

In the EU, 16.28% of enterprises with at least 10 employees and self-employed persons reported using BI software in 2025, about 1 in 6. The figure ranged from 11.45% of small enterprises to 69.24% of large ones, so the answer depends heavily on company size. The sources behind this article include no US BI-only rate, so the EU figure is the measured benchmark used here.

About This Data

The figures come from 25 sources: 9 government publications, 14 company releases and earnings materials, and 2 Gartner press releases. Government sources are Eurostat, the Bureau of Labor Statistics and the US Census Bureau, and company and Gartner releases date from August 2025 to September 2026. The article draws only on official statistics, company-reported data and Gartner releases. Figures are reviewed on a rolling basis and updated when sources publish new editions.

BI Software Use by Company Size

• 88.71% of large EU enterprises used ERP software in 2025, against 41.08% of small enterprises.
• BI software was used by 69.24% of large enterprises compared to 11.45% of small enterprises, the biggest gap recorded.
• CRM software use ranged from 24.69% of small enterprises to 65.43% of large enterprises.
• Websites showed a smaller spread, from 76.67% of small enterprises to 95.65% of large enterprises.
• Eurostat put the small-to-large gap at 58 percentage points for BI software, 48 points for ERP and 41 points for CRM.
• Small enterprises have 10-49 employees or self-employed persons and large enterprises have 250 or more.

Recent Developments

• July 22, 2026: Domo’s board approved a definitive agreement under which Progress Software will acquire substantially all of its assets for $400 million in cash, subject to customary purchase price adjustments.
• July 29, 2026: Microsoft reported over 40,000 paid Fabric customers, up more than 60% year-over-year.
• August 13, 2026: Databricks crossed a $7 billion revenue run-rate and closed a $5 billion funding round at a $190 billion valuation.
• August 26, 2026: Salesforce reported Agentforce and Data 360 ARR of nearly $3.9 billion, up over 210% Y/Y.
• September 2, 2026: Snowflake reported revenue of $1.55 billion, 35% year-over-year growth, and a net revenue retention rate of 126%.
• September 22, 2026: Progress Software completed its acquisition of substantially all the assets of Domo’s AI and data platform business.

BI Software Use by EU Country

• Shares higher than 30% were reported in Finland (43.42%), Denmark (41.7%), the Netherlands (35.88%) and Belgium (32.5%).
• BI solutions were used by fewer than 1 in 10 enterprises in Bulgaria (6.84%), Romania (8.15%), Hungary (9.28%) and Greece (9.54%).
• Finland’s BI share is 6.35 times Bulgaria’s.
• Use of any of ERP, CRM or BI software was highest in Denmark and Finland (both 73%), and lowest in Bulgaria (31%), Romania (32%) and Slovakia (34%).
• Denmark and Finland lead both lists and Bulgaria and Romania sit near the bottom of both, so countries with high BI use also tend to have high overall software adoption.

BI Software Use by Industry

• The use of BI solutions was highest in information and communication, at 41.08% of enterprises in 2025.
• The lowest shares were recorded in accommodation and food service activities (9.38%) and the construction sector (6.77%).
• AI use was also highest in information and communication, at 62.52%, and lowest in construction, at 10.79%.
• BI software accesses and analyses data from internal IT systems and external sources and presents findings in reports, summaries, dashboards, graphs, charts and maps.

Source: Eurostat, E-business integration and Use of AI in enterprises, 2025 data

Key finding: Eurostat found the use of BI solutions highest in information and communication, at 41.08% of enterprises, and lowest in construction at 6.77%. Information and communication firms adopt BI at about six times the rate of construction firms, which is why sector averages say little about any one company’s needs.

Snowflake Product Revenue Growth

• Snowflake product revenue reached $1.49 billion in the second quarter of fiscal 2027, representing 37% year-over-year growth.
• A year earlier, product revenue was $1.09 billion in the second quarter of fiscal 2026.
• First-quarter fiscal 2027 product revenue was $1.33 billion, representing 34% year-over-year growth.
• Remaining performance obligations were $9.00 billion, representing 30% year-over-year growth.
• Snowflake counted 829 Forbes Global 2000 customers in the second quarter of fiscal 2027.

Large accounts grew alongside revenue. Snowflake had 654 customers with trailing 12-month product revenue greater than $1 million in the second quarter of fiscal 2026. A year later it had 828, representing 27% year-over-year growth.

Source: Snowflake quarterly results, August 2025 to September 2026

Databricks Revenue Run-Rate

• Databricks crossed a $4 billion revenue run-rate during Q2, growing more than 50% year over year, in its September 8, 2025 announcement.
• It then crossed a $5.4 billion revenue run-rate, delivering more than 65% year-over-year growth during its Q4.
• Databricks’ August 13, 2026 release reports a $7 billion run-rate and more than 80% year-over-year growth during its Q2.
• Lakehouse, its data warehousing product, passed a $1.5 billion revenue run-rate, growing over 100% year over year.
• More than 1,000 customers consume at over $1 million revenue run-rate, and more than 100 at over $10 million.
• More than 20,000 organizations worldwide, including 70% of the Fortune 500, rely on Databricks to build and scale data and AI apps, analytics and agents.

By the numbers: Databricks crossed a $7 billion revenue run-rate with more than 80% growth, and closed a $5 billion round at a $190 billion valuation. In February 2026, its equity financing came at a $134 billion valuation. Investors are paying for the data layer that BI dashboards and AI agents both draw on.

BI and Data Platform Vendor Metrics

• Microsoft now has over 40,000 paid Fabric customers, up more than 60% year-over-year, and over 17,000 customers use Foundry and Fabric.
• Inside Salesforce’s combined AI and data figure, Agentforce ARR exceeded $1.5 billion, up over 240% Y/Y, and effective Q2 FY27 it includes Salesforce’s AI offerings, Slackbot and Headless 360.
• In Q2, Data 360 ingested 104 trillion records, up 355% Y/Y, including 82 trillion via Zero Copy.
• Salesforce revenue of $11.3 billion in the second quarter of fiscal 2027 included a $456 million Informatica contribution.

Source: Microsoft FY26 Q4 earnings call, Salesforce Q2 FY27 results

Teradata ARR and Cloud Shift

• Teradata total ARR increased to $1.509 billion from $1.489 billion, an increase of 1% as reported.
• Public cloud ARR increased to $686 million from $634 million, an increase of 8% as reported.
• Total revenue was $410 million versus $408 million, flat as reported.
• Recurring revenue was $363 million versus $354 million, and 89% of total revenue versus 87%.
• Public cloud ARR grew 8% against 1% for total ARR, so cloud gains more than offset a decline in the rest of Teradata’s ARR.

Source: Teradata second quarter 2026 results

Domo and the Progress Software Deal

• Domo reported total revenue of $79.4 million, subscription revenue of $69.8 million and billings of $60.4 million for its fiscal first quarter.
• Subscription Remaining Performance Obligations (RPO) were $412.9 million as of April 30, 2026, an increase of 1% year over year.
• After the $400 million sale, Domo expected net cash of approximately $246 million, or $4.84 per share, plus more than $900 million of net operating loss carryforwards.
• Domo adds a customer base of over 2,400 businesses to Progress, and its platform becomes part of Progress’ data platform offerings.
• With the sale, a listed BI pure-play’s platform now sits inside a larger software group’s data platform offerings.

Source: Domo first quarter fiscal 2027 results

AI Use in Enterprises

• 20.0% of EU enterprises with 10 or more employees used AI technologies in 2025, up from 13.5% in 2024.
• The share was 7.7% in 2021 and 8.1% in 2023.
• Denmark (42.0%), Finland (37.8%) and Sweden (35.0%) had the highest shares in 2025.
• Machine learning for data analysis was among AI technologies used by between 7.22% and 3.78% of enterprises.
• In the US, overall AI usage hovered between 17% and 20% from December 2025 to May 2026, per the US Census Bureau.

Artificial intelligence adoption repeats the size gap seen in BI. In 2025, 17% of small EU enterprises, 30.36% of medium enterprises and 55.03% of large enterprises used AI. In the US, 37% of firms with at least 250 employees reported using AI.

Source: Eurostat, Use of artificial intelligence in enterprises, 2025 data

Why it matters: Eurostat found 55.03% of large EU enterprises used AI in 2025, against 17% of small ones. Large firms also lead on BI, so both tools are concentrated in the same size class.

Data and Analytics Leadership Survey Findings

• In Gartner’s chief data and analytics officer (CDAO) agenda survey, 90% of data and analytics (D&A) leaders have not integrated a full suite of AI techniques into D&A delivery models.
• 85% of D&A practices are not architected for scale.
• 72% of D&A leaders were hired to be change agents, and 61% have seen an executive mandated change to their strategic priorities.
• Only 12% of D&A leaders are fully prepared to fully carry out their mandate.
• Only 26% of organizations incorporate culture and communication into their D&A governance strategy, a separate figure in Gartner’s May 11, 2026 summit release.
• Gartner predicts that by 2030, 50% of organizations will use autonomous AI agents to interpret governance policies and technical standards into machine-verifiable data contracts.

Business Intelligence and Analytics Jobs

• The median annual wage for database administrators and architects was $126,760 in May 2025, per the BLS Occupational Outlook Handbook.
• Data scientists held about 275,600 jobs in 2025, with a median annual wage of $120,230 in May 2025.
• About 24,800 openings for data scientists are projected each year, on average, over the decade.
• The median annual wage for management analysts was $101,860 in May 2025, and employment is projected to grow 10% from 2025 to 2035.
• Operations research analysts earned a median $88,940 in May 2025, with employment projected to grow 12%.
• For comparison, the median annual wage for total, all occupations was $50,980.

Growth projections differ more than pay. Employment of data scientists is projected to grow 35% from 2025 to 2035, much faster than the average for all occupations. By contrast, overall employment of database administrators and architects is projected to grow 4%.

Source: US Bureau of Labor Statistics, Occupational Outlook Handbook, 2025-35 projections

Is business intelligence a good career?

On BLS projections, the outlook depends on the role. Employment of data scientists is projected to grow 35% from 2025 to 2035, with a median annual wage of $120,230 in May 2025. About 94,100 openings for management analysts are projected each year, on average, over the decade. Pay sits well above the all-occupation median in each of the four roles above.

Conclusion

Eurostat counted 16.28% of EU enterprises using BI software in 2025, against 69.24% of large enterprises. In August 2026, Databricks reported crossing a $7 billion revenue run-rate. Business intelligence statistics point to a wide gap in BI use between small and large firms, while Databricks and Snowflake report fast revenue growth.

Eurostat’s next e-business survey and the platforms’ coming quarterly results will show whether smaller firms start to close the gap as AI tools arrive inside the software they already use.