71% of B2C marketers agree that their company needs a content marketing strategy, while just 33% said they have a documented one, according to a report by the Content Marketing Institute. With benefits of a proper strategy including creating brand awareness, educating your audience, and building credibility and trust among your consumers, there’s no doubt that a…
Marketing Data To Consider When Creating Your Corporate Video
Online videos will make up 82 percent of business users’ internet traffic by the end of this year. That’s why many businesses use video as an effective marketing tool. Also, as IoT devices become more popular, it’s not surprising that warehousing in marketing agencies are trusting big data analytics technology trends to create compelling videos…
Top Benefits of Multi-channel Listing You Should Know About
Fifteen years ago, the average consumer used two platforms for shopping, and today, knexus states that nearly 50% regularly use over four channels to shop. You can see the radical shift in consumer behavior. Now e-commerce businesses have come to terms with this significant shift. That’s the reason we hear more of “Multi-channel listings,” “Omni-presence”…
Why You Should Track Your Digital Marketing Efforts
Digital marketing plays a key role in attracting and retaining customers. Behind the success of top brands lies an effective digital marketing strategy. However, in order to for digital marketing strategies to be successful, you’re going to need to track them. If you aren’t currently tracking how well your marketing efforts are doing, you could…
5 Compelling Reasons to Outsource Your Content Marketing
Outsourcing your content marketing is an efficient use of time and money. Learn more reasons for outsourcing your marketing here. Content marketing is vital in attracting and securing new customers. For this reason, it’s hugely important for businesses to partake in. Unfortunately, the creation of content isn’t always the easiest of tasks, specifically for small businesses. Because…
How To Use Internet Marketing To Improve Your Small Business
Internet marketing is one of the key tools that you can use to improve your business. We live in a digital world, and it’s time to adapt and put your company on the online marketplace. It’s not easy to get exposure and generate leads, but the effort is well worth the pay-off. Source: Pexels First…
