Dailymotion Statistics 2026: Users, Traffic & Growth Trends

Dailymotion remains one of the most established video platforms outside the largest US-owned social networks. Founded in Paris in 2005, it has expanded from a video-sharing website into a broader video technology business covering consumer viewing, creator publishing, professional hosting, advertising, and monetization.

Dailymotion reports more than 400 million monthly users, about 4 billion video views per month, availability across 191 countries, and support for 35 languages. Its growing creator tools, publisher network, and advertising technology show how the platform continues to serve both consumers and media companies. This article explores the latest Dailymotion statistics across traffic, demographics, creators, revenue and market performance.

Editor’s Choice

• Dailymotion reaches more than 400 million users per month across its global distribution ecosystem.
• Those users generate about 4 billion video views per month, according to the company’s 2026 corporate description.
• Dailymotion reports a presence in 191 countries, giving the platform a near-global geographic footprint.
• The service is available in 35 languages, supporting audiences well beyond its French home market.
• Its commercial distribution network includes more than 5,000 revenue-generating partners.
• Around 95% of French publishers use Dailymotion’s video technology, based on company figures released in 2025.
• Mojo, the video creation app acquired as part of Dailymotion’s creator strategy, had already exceeded 50 million downloads when the transaction was announced in 2025.
• Mojo also brought a global audience of several million active users, expanding Dailymotion’s reach into mobile video creation as well as video distribution.

Recent Developments

• Dailymotion announced the acquisition of the company behind Mojo on May 15, 2025, marking a major expansion into video creation and editing.
• In November 2025, its advertising division introduced RAY, an AI-focused platform designed to consolidate video marketing functions into one environment.
• On April 22, 2026, Dailymotion announced that Mojo technology had been integrated directly into its mobile creation experience.
• The 2026 creator update added multiple AI-assisted functions, including animated subtitles, editing tools, AI filters, a teleprompter, green-screen features and multilayer timelines.
• By August 2026, automatic original-language subtitles supported 49 languages, ranging from English and Spanish to Hindi, Korean, Arabic and Vietnamese.
• Automatically generated transcripts initially covered videos in six languages: French, English, Spanish, Turkish, German and Arabic.
• Dailymotion’s Creator Support Program was available in seven markets by August 2026: the US, UK, Spain, Italy, France, Belgium and Switzerland.
• Its React short-video feature had a narrower rollout in 2026, with availability across four countries: France, Belgium, Switzerland and the US.

Dailymotion History, Ownership, and Company Information

• Dailymotion was founded in 2005 by Benjamin Bejbaum and Olivier Poitrey in Paris.
• The founders initially assembled approximately €6,000 from six individuals to start the platform.
• Dailymotion completed an early institutional fundraising round in 2006, helping finance the company’s initial expansion.
• The company began its international expansion in 2008, three years after its creation.
• France’s Strategic Investment Fund became an investor in 2009, giving the platform government-backed shareholder support.
• Orange bought a 49% stake for €62 million in 2011, valuing the business at approximately €120 million at the time.
• Orange acquired the remaining 51% for €61 million in 2013 and became Dailymotion’s sole owner.
• Vivendi later acquired an 80% stake for €217 million in 2015; negotiations valued Dailymotion at approximately €265 million.
• The ownership structure changed again in September 2024, when Groupe CANAL+ acquired 100% of Dailymotion SA as part of a wider corporate reorganization.

Dailymotion Website Traffic and Visitor Engagement Statistics

• Dailymotion recorded 594.92 million visits in July, demonstrating its substantial global reach as an online video-sharing platform.
• Website traffic increased by 1.84% compared with June, when the platform received approximately 584.19 million visits.
• Monthly visits grew from 556.24 million in May to 594.92 million in July, an increase of approximately 38.68 million visits.
• Between May and July, Dailymotion’s total monthly traffic increased by approximately 6.95%.
• Visitors viewed an average of 2.54 pages per visit, indicating that users regularly explored multiple pages during individual browsing sessions.
• The average visit lasted 9 minutes and 48 seconds, suggesting that audiences spent considerable time engaging with content on the platform.
• Dailymotion recorded a 64.35% bounce rate, meaning nearly two-thirds of visits ended without viewing an additional page.
• Combined traffic across May, June, and July reached approximately 1.74 billion visits, highlighting the platform’s sustained audience activity.

Dailymotion Availability, Languages, and Localized Versions

• Dailymotion’s geographic coverage represents roughly 99% of the world’s 193 UN member states when its reported country footprint is used as the comparison base. This percentage is calculated from the reported country total.
• The platform allows professional publishers to apply geoblocking at two levels: profile-wide rules and individual content rules.
• Its geoblocking system provides three practical distribution choices: no restriction, selected-country access or country-specific blocking, depending on configuration.
• Contextual video matching offers its strongest language support across 16 major language variants, including English, French, Spanish, German, Arabic, Japanese and both simplified and traditional Chinese.
• Dailymotion’s 2026 subtitle system supports AI translation into a substantially larger set of languages than its core interface localization, extending accessibility to well over 100 language and regional options.
• Videos can also contain multiple audio tracks, with Dailymotion identifying each audio language through three-letter ISO 639-2 language codes.
• As of the 2023 phased rollout, public user uploads were enabled in five countries: France, the US, UK, Italy and Spain.
• Comments had initially expanded to four countries, France, Belgium, Switzerland and the US, illustrating how social features have historically rolled out market by market instead of launching everywhere at once.
• Hashtag functionality initially covered four markets: France, the UK, Italy and Spain, further showing Dailymotion’s localized approach to social-product expansion.

Dailymotion Monthly Active Users

• Dailymotion’s reported monthly reach and monthly viewing volume imply an average of about 10 video views per monthly user across its distribution ecosystem. This is a calculated ratio, not a separately reported company metric.
• At its current reported scale, Dailymotion’s audience corresponds to roughly 13.3 million user-equivalents per day when monthly reach is evenly divided across a 30-day month. Actual daily users will differ.
• The same audience figure is equivalent to approximately 3.1 billion user-months annually if monthly reach remained constant throughout a full year. This measures cumulative monthly reach, not unique annual people.
• Monthly viewing volume translates to about 133 million video views per day on a 30-day-month basis. This is a calculated average.
• That works out to approximately 5.6 million views per hour when monthly viewing occurs evenly throughout the month. Actual consumption varies by hour and region.
• On the same basis, Dailymotion’s reported scale represents roughly 92,600 video views per minute across its ecosystem. Calculated from monthly volume.
• Monthly volume would equal around 48 billion video views over 12 months if the current monthly run rate remained unchanged. This is an annualized estimate rather than a reported full-year total.
• Dailymotion’s reach extends beyond people who deliberately open its consumer app because embedded players distribute videos across thousands of external publisher properties, meaning its monthly audience represents a broader video network rather than only direct platform visitors.

Dailymotion Global Ranking and Country-Wise Traffic

• Dailymotion ranked No. 55 worldwide by estimated website traffic in July 2026.
• Within the US, the platform ranked approximately No. 82 across websites during the same period.
• Dailymotion ranked No. 5 in the entertainment category in the July 2026 traffic dataset.
• The US accounted for 19.23% of worldwide traffic, equal to roughly 114.4 million July visits.
• India generated 7.88% of visits, or approximately 46.89 million during July 2026.
• Mexico represented 4.26% of traffic, equivalent to about 25.32 million monthly visits.
• The Philippines contributed another 4.24%, or approximately 25.24 million visits.
• France supplied 3.5% of July traffic, corresponding to about 20.79 million visits.
• The five largest listed markets together represented about 39.1% of traffic, leaving roughly 60.9% distributed among other countries. Calculated from reported country shares.
• In July 2025, Dailymotion ranked among the top 10 entertainment domains for organic search traffic in India, with an estimated 12 million search visits in that market.

Dailymotion Mobile and Desktop Usage

• In the US, 90.44% of July 2026 visits came from mobile devices, compared with 9.56% from desktop.
• India’s traffic was even more mobile-heavy, with 92.85% mobile and 7.15% desktop.
• Mobile devices generated 96.54% of Mexican traffic, leaving only 3.46% for desktop.
• In the Philippines, mobile represented 94.3% of traffic, versus 5.7% from desktop computers.
• France showed the largest desktop share among the five leading countries, yet mobile still accounted for 86.97% of visits.
• Across those five markets, every country recorded a mobile share above 86%, confirming a consistent mobile-first usage pattern.
• The US mobile share increased from 88.68% in May to 90.44% in July 2026, a rise of 1.76 percentage points.
• France’s mobile share moved from 83.02% in May to 86.97% in July, an increase of 3.95 percentage points.
• Mexico’s mobile share rose from 95.2% in May to 96.54% in July, reinforcing its position as one of Dailymotion’s most mobile-heavy major markets.
• Dailymotion’s mobile app lets users record videos up to 45 seconds directly inside the app before publishing them to a channel.

Dailymotion Traffic Sources and Search Visibility

• In July 2026, organic Google traffic represented approximately 50.03% of desktop visits measured in the traffic journey dataset.
• Direct navigation contributed another 41.08% of desktop traffic, meaning these two channels together accounted for more than 91% of the measured desktop journey.
• In August 2026, Dailymotion was estimated to receive 21.1 million monthly organic search visits.
• Organic traffic declined by approximately 2.2 million visits month over month in that August estimate.
• The domain ranked for about 3.4 million search keywords worldwide in August 2026.
• Estimated organic search traffic carried an advertising-equivalent value of about $2.2 million per month.
• India generated about 5 million organic visits, representing 24% of Dailymotion’s measured worldwide organic search traffic.
• France produced approximately 3.8 million organic visits, equal to 17.9% of the search total.
• The US contributed around 2 million organic search visits, or 9.4%, and increased by approximately 230,900 visits from the previous month.
• The branded keyword “dailymotion” ranked No. 1 in France, generating an estimated 148,000 monthly visits from a search volume of about 157,000.

Dailymotion Audience Demographics

• Male users account for 55.47% of Dailymotion’s website audience, compared with 44.53% female users, showing a moderately male-skewed audience.
• The 25–34 age group is Dailymotion’s largest audience segment, representing 31.04% of total website visitors.
• Users aged 18–24 make up 23.72% of the audience, making them the second-largest age group on Dailymotion.
• Combined, users aged 18–34 represent 54.76% of Dailymotion’s audience, indicating that more than half of visitors are younger adults.
• The 35–44 age group accounts for 19.03% of visitors, meaning nearly 1 in 5 Dailymotion users falls within this demographic.
• Older age groups have progressively smaller shares, with 45–54 at 12.18%, 55–64 at 8.23%, and 65+ at 5.80%.
• Overall, 73.79% of Dailymotion visitors are between 18 and 44 years old, highlighting the platform’s strong concentration among young and middle-aged adults.

Dailymotion Video Views and Consumption Statistics

• Dailymotion’s July website traffic of 594.92 million visits was about 6.1% higher than May’s 556.24 million, based on current traffic estimates.
• At 2.54 pages per visit, July traffic implies roughly 1.51 billion pageviews if average engagement applied across all sessions. Calculated estimate; pageviews do not equal video plays.
• The July average session of 9 minutes, 48 seconds equals 588 seconds per visit, indicating that visitors frequently remain on the platform well beyond a single short clip.
• Combining 594.92 million visits with the reported visit duration yields approximately 97.2 million visitor-hours during July if the averages apply uniformly. Calculated estimate.
• Dailymotion’s eco viewing mode limits maximum playback to 720p and can automatically step down to 480p or 380p as conditions change.
• The platform supports uploaded video at up to 3840 × 2160 resolution and 60 frames per second, enabling 4K playback for qualifying content.
• Recommended bitrate for 4K horizontal video at 60 fps reaches 20 Mbps, compared with 5.5 Mbps for 1080p at 60 fps.
• Dailymotion’s search interface organizes discoverable content into five categories: videos, playlists, users, live content and hashtags.
• Creator analytics retain engagement information for up to 25 months, allowing publishers to compare current consumption with more than two years of historical performance.

Dailymotion Content and Live Streaming Statistics

• Standard users and creators can upload files up to 4 GB each, while Premium Creator and Enterprise accounts can support files as large as 64 GB.
• Standard accounts can publish videos up to 2 hours per file, while the highest account tier provides unlimited individual content duration.
• Standard users can upload 15 videos per 24 hours, compared with a default limit of 96 for Premium Creator and Enterprise accounts.
• Standard accounts can upload a combined 10 hours of content per day, while higher-tier accounts have no stated cumulative duration cap.
• The Studio uploader allows creators to submit up to 10 video files simultaneously, improving bulk publishing workflows.
• Dailymotion advertises unlimited live streams and unlimited concurrent live viewers within the professional live-streaming feature set.
• The live platform supports four common frame-rate configurations: 25, 30, 50 and 60 fps, using H.264 video and AAC audio.
• A 1080p stream at 30 fps uses a recommended 8,000 Kbps video bitrate and requires approximately 12,000 Kbps of minimum upload bandwidth.
• For 1080p at 60 fps, the recommended bitrate rises to 10,000 Kbps, with minimum upstream bandwidth of about 15,000 Kbps.
• Professional live functionality includes live-to-VOD auto-recording, enabling a completed broadcast to become reusable on-demand content without requiring a separate upload.

Dailymotion Employee Distribution by Department

• Finance and Operations represents Dailymotion’s largest employee group in 2026, accounting for 44.2% of the total workforce.
• Engineering is the second-largest department, comprising 35.0% of Dailymotion employees and highlighting the company’s substantial technical workforce.
• Sales and Marketing accounts for 20.8% of employees, making it the smallest of the three major departmental groups.
• Combined, Finance and Operations and Engineering represent 79.2% of Dailymotion’s workforce, leaving roughly one-fifth in Sales and Marketing.
• Finance and Operations exceeds Engineering by 9.2 percentage points, while its workforce share is more than double that of Sales and Marketing.

Dailymotion Creator Statistics

• Creators need to accumulate 1,000 profile views before they can unlock video monetization and start generating advertising revenue.
• Creator earnings move to the payment service automatically each month once the account balance exceeds $100.
• As of August 2026, the Creator Support Program operated in seven countries: the US, UK, Spain, Italy, France, Belgium and Switzerland.
• Standard creator accounts can upload as many as 15 videos within 24 hours, subject to the platform’s upload policies.
• Creators using Studio can upload as many as 10 video files simultaneously, reducing the time needed to publish larger content batches.
• The mobile publishing workflow lets creators record clips of up to 45 seconds directly before uploading them.
• Creator performance analytics can break results down by video, country and device, giving publishers several ways to identify where views originate.
• The creator Overview dashboard contains four core sections for monitoring account and content trends.
• Follower analytics can track audience gains and losses while segmenting followers by demographics such as age, gender and country.
• Dailymotion strengthened its creator tools in 2025 by acquiring the developer of Mojo, an AI-assisted creation app that had surpassed 50 million downloads and attracted several million active users.

Dailymotion Publisher and Media Partner Statistics

• Network included over 5,000 revenue-generating partners in 2025.
• Supported more than 10,000 professional video clients globally by October 2025.
• Powering video technology for approximately 95% of French publishers in 2025.
• Identified on roughly 36,210 publisher websites during a 2026 technology crawl.
• Featured a leading SSP provider integrated across 3,467 publisher sites.
• Connected another key SSP across 2,341 sites and a third monetization partner on 1,622 sites.
• Partner network generated over 10 billion annual video views.
• Reached more than 350 million annual users across partner networks.
• Delivered 24/7 technical support for mission-critical video infrastructure.

Dailymotion Advertising Inventory Pipeline Insights

• Dailymotion’s total advertising inventory starts at 100%, representing all potential ad opportunities generated through content views across the platform.
• Around 85% of total inventory is monetizable, meaning approximately 15% of opportunities are filtered out due to factors such as brand safety or GDPR consent requirements.
• About 75% of total ad opportunities become sellable inventory, indicating that roughly three-quarters of the original inventory is actively offered for advertiser bidding.
• Filled impressions account for 60% of total opportunities, showing a 15-percentage-point gap between sellable inventory and impressions that ultimately serve an advertisement.
• Only 45% of total opportunities reach high-viewability status, where at least 50% of the ad’s pixels remain in view for 2 seconds or longer.
• From the initial 100% inventory pool to 45% high-viewability impressions, the pipeline contracts by 55 percentage points, highlighting the cumulative impact of eligibility, demand, fill, and viewability filters.

Dailymotion Revenue and Growth Statistics

• Dailymotion generated more than €100 million in revenue in 2025, crossing that threshold for the first time in the latest publicly reported financial year.
• Revenue increased by more than 20% year over year in 2025, supported by broader commercial reach, programmatic advertising and improvements to its owned platforms.
• Dailymotion had already delivered double-digit revenue growth in 2024, showing that its 2025 expansion followed another year of rapid growth.
• The wider Content Production, Distribution and Other segment generated €817 million in 2024, up 14.7% from 2023, with Dailymotion cited as one of the drivers.
• Dailymotion maintained double-digit revenue growth during H1 2025, despite a more mixed revenue picture elsewhere in its parent company’s content segment.
• Growth remained in the double digits through the first nine months of 2025, indicating that the pace did not depend solely on one strong quarter.
• The acquisition of Archery Inc., the company behind Mojo, resulted in provisional goodwill of €32 million against an acquisition consideration of €34 million.
• Archery contributed approximately €5 million in revenue between its acquisition in May and the end of 2025.
• The acquired business also contributed about €1 million in net income over the same post-acquisition period.
• Adjusted EBITA for the wider segment reached €77 million in 2025, with its margin increasing from 8.6% in 2024 to 9.9%; the improvement was attributed primarily to Dailymotion, which management described as close to breakeven.

Dailymotion Social Media Traffic Statistics

• YouTube is Dailymotion’s largest social traffic source, accounting for 41.51% of all social media traffic to dailymotion.com.
• Reddit ranks second with 35.89%, making it another major source of social referrals and placing it just 5.62 percentage points behind YouTube.
• Together, YouTube and Reddit generate 77.40% of Dailymotion’s social media traffic, showing that referrals are heavily concentrated across these two platforms.
• Facebook contributes 10.44% of social traffic, ranking a distant third but still representing more than one-tenth of Dailymotion’s social referrals.
• X (formerly Twitter) accounts for 3.72%, while WhatsApp Webapp contributes 2.76% of Dailymotion’s social media traffic.
• All other social networks collectively contribute 5.68%, indicating that smaller platforms play a relatively limited role compared with Dailymotion’s leading referral sources.
• Dailymotion receives traffic from 24 social networks overall, highlighting a broad social presence despite most traffic being concentrated on a few major platforms.

Dailymotion Market Share and Competitor Comparison

• Dailymotion attracted 594.92 million web visits in July 2026, compared with 57.05 billion for YouTube during the same month.
• Therefore, Dailymotion’s July web traffic equaled roughly 1.04% of YouTube’s traffic, while YouTube generated approximately 96 times as many visits. Calculated from comparable July totals.
• Twitch recorded about 1.29 billion visits in July 2026, meaning Dailymotion generated roughly 46% as many website visits as Twitch that month.
• In June 2026, Dailymotion’s 584.19 million visits were about 9 times Vimeo’s 65.23 million, demonstrating a substantially larger direct web audience than Vimeo by this traffic measure.
• Dailymotion also generated approximately 3.9 times the June web traffic of Rutube, which recorded about 149.8 million visits during the month.
• Dailymotion held a No. 55 global website rank in July 2026, while YouTube ranked No. 2 worldwide.
• Twitch’s June global rank stood at No. 29, placing it above Dailymotion in worldwide web traffic despite operating with a stronger focus on live streaming and gaming.
• Vimeo ranked No. 563 globally in June 2026, considerably below Dailymotion’s overall web position.
• Dailymotion visitors spent an average of 9 minutes, 48 seconds per session in July, compared with 19 minutes, 5 seconds for YouTube. Dailymotion therefore recorded about 51% of YouTube’s average session duration.
• Dailymotion’s 64.35% July bounce rate was 41.09 percentage points higher than YouTube’s 23.26%, showing a substantial engagement gap even though Dailymotion maintains significant traffic scale.

Frequently Asked Questions (FAQs)

Conclusion

Dailymotion enters the year as a broader video business than its original sharing platform suggests. It now combines consumer distribution, professional video infrastructure, creator monetization, connected-TV expansion and advertising technology within one ecosystem.

The company generated more than €100 million in revenue in 2025 and recorded growth of more than 20%, while continuing to expand its creator and publisher services. Although Dailymotion remains far smaller than YouTube by direct web traffic, its international reach, mobile usage and professional video tools give it a distinct position in the global online video market.